360° virtual tours are one of the most popular ways of showcasing your business online. Whether you own an e-commerce website or want to sell your services, you need to showcase your brand in order to entice visitors and potential customers. Today, 78% of consumers trust reviews from people they know more than what they see on a website. In order to attract potential customers and enhance trust, it’s vital you have a 360 virtual tour available on your business website. Let’s take a look at five reasons why you should add a 360 virtual tour to your business today!
What is a 360 Virtual Tour?
In order to understand why you need to add a 360 virtual tour to your website, it’s important to first get an understanding of how a regular virtual tour works. A virtual tour is an online presentation that allows users to experience your business as if they were there. Virtual tours have been used in marketing for over a decade. While virtual tours are not new, they have become incredibly popular in the past few years. The increasing use of virtual tours is largely due to the fact that they allow businesses to effectively tell their story. Now, let’s look at what makes a virtual tour “360”.
360 virtual tours allow you to take your customers on an immersive virtual tour of your premises, facilities, and/or products. In a 360 virtual tour, each individual viewer can use an app on their smartphone or computer to view your tour. People can then use their devices to move around the tour and explore the content in three dimensions. With a 360 virtual tour, you can offer an alternative way for people to experience your business and see things from a different perspective. You can use a 360 Virtual Reality Malaysia tour to tell your story and increase brand awareness.
How to Add a 360 Virtual Tour to Your Website
Since 360 virtual tours are intended to replace a standard online tour, it only makes sense that you begin by creating a virtual tour for your website. After adding a virtual tour to your website, you’ll need to set up the tour for users to experience. To do this, you’ll need to install an app that allows you to access your website from multiple devices.
To create a virtual tour on your business website, you’ll need to follow these five easy steps:
- Select the page you want to transform into a virtual tour.
- Click the “Add a New Tour” button.
- Select the tour type from the drop-down menu.
- Click the “Add” button when you’re done.
- Add contents to your tour.
- Publish your new 360 virtual tours.
Increase Brand Awareness and Conversions
Virtual tours are a great way to increase brand awareness and drive more traffic to your website. With a 360 virtual tour, you can show off the products and services you offer to your target audience and encourage them to take action. As we mentioned above, a virtual tour allows users to explore your business by walking through all the areas, looking at all the products, and experiencing your facilities, among other things.
When you create a 360 virtual tour, you’ll be creating a “guide” of sorts that allows people to explore your business from different perspectives. For example, a real estate agent could create a virtual tour that takes potential home buyers on a walk-through of their new home. The virtual tour could allow people to explore the home from different angles, experience how it looks from different spots, and walk through the house with the agent. With virtual tours, you can encourage your visitors to take action and engage with you more personally.
Improve Staff Morale and Employee Engagement
Virtual tours are effective at promoting your brand and increasing staff morale. When you create a virtual tour for your website, you can provide an immersive experience that allows people to explore your business and learn more about your team. Virtual tours are also beneficial for building employee engagement. While virtual tours can be used to promote your brand, they can also be used to interact with your audience. With a virtual tour, you can encourage readers to ask questions, leave comments, and ask questions. This type of engagement with your audience can have a profound effect on employee morale and brand building.
Reduces Browsing Time for Clients
When you create a 360 virtual tour for your business, you’re taking advantage of the trend in online marketing. Creating a virtual tour can allow you to effectively promote your brand and encourage potential customers to visit your website. By creating a virtual tour for your business, you’re also taking advantage of the trend in the virtual tour market. Virtual tours are more popular than ever before and are expected to experience significant growth in the upcoming years. With growing demand, it’s likely that the price of virtual tours will go down over time, making them an affordable option for businesses. By creating a virtual tour for your business, you’re taking advantage of the trend in online marketing by promoting your brand, and taking advantage of the trend in the virtual tour market by offering a unique experience.
Virtual tours have been used in marketing for over a decade, and they have become incredibly popular in the past few years. With growing demand and increasing availability, virtual tours are expected to experience significant growth in the upcoming years. Virtual tours allow you to show off your brand and provide an immersive experience for your visitors. These are just a few reasons why you need to add a 360 virtual tour to your business today.