To give you an idea of the range of job titles and opportunities for career advancement in the digital marketing course in India, we’ve following the list of digital marketing course in India. Based on data from Glassdoor, Payscale, ZipRecruiter, the US Bureau of Labor Statistics (BLS), and Indeed as of August 2022, we’ve included average US salaries (base pay and additional pay such as commission, profit sharing, or cash bonuses) for each of these digital marketing careers, typical responsibilities, and qualifications. Make use of this list as a template to direct your research.
By 2022, digital marketing
Digital marketing is the practice of interacting with customers online and using digital tools. The top three marketing channels for business-to-business (B2B) and business-to-consumer (B2C) firms are social media, email, and web/blogging, according to Hubspot’s 2022 State of Marketing Trends Report [1]. Global digital ad spending was $521.02 billion in 2021, according to Statista, and by 2026, it may reach $876.1 billion [2].
1.An assistant in Digital Marketing
What they do: Assist the team and manager of digital marketing. They also carry out research and present findings; assist in developing campaigns for digital marketing course in India. They require the following general qualifications: knowledge of digital marketing, social media, and e-commerce, as well as a bachelor’s degree in marketing, communications, or a similar profession.
2.Writer for search engine optimization
They create SEO content for websites and perform keyword research. They also update current content, and keep track of how well web pages are performing in search engine results. A degree in marketing, English, or a similar discipline are the minimum requirements. knowledge of search engine optimization and how search engines function, as well as writing and blogging abilities and familiarity with SEO research tools; knowledge of social media
3.An expert in social media
What they do: Produce and distribute social media content on behalf of a company. Keep up a company’s social media accounts; monitor analytics; and cultivate relationships with followers on social media. General requirements include having a bachelor’s degree in digital marketing course in India, communications, or a closely connected profession, being aware of the commercial uses of social media platforms, and being knowledgeable about social media metrics.
4. Manager of SEO/SEM (search engine marketing)
What they do: Conduct research on and put into practice strategies to increase website traffic. Keep an eye on rival SEO/SEM tactics; hone a website’s keywords, design, and content; and use PPC (pay-per-click) strategies. General requirements include a bachelor’s degree in marketing, business, IT, or a closely related field, analytical abilities, knowledge of SEO/SEM tools, and writing and communication abilities.
5.Content supervisor
What they do: Manage a content team, gather market research data, and implement content marketing strategies. General requirements include agency experience, a bachelor’s degree in digital marketing course in India, English, or a closely related field, comprehension of SEO best practices, and familiarity with content management systems.
6.Manager of digital marketing
How they act: overseeing a company’s digital marketing strategy, managing advertising campaigns, assessing performance, and creating fresh digital marketing plans. General requirements include having a bachelor’s degree in digital marketing course, business, or a closely related field, having experience with content management systems, being proficient in project management, and having social media and Google AdWords certifications.
